Masters of Commerce: Marathon Tips for Merchants and Developers
March 14, 2018

One of the most alluring aspects of the Magento Community is the knowledge, skills, and wisdom so widely celebrated and shared by developers, merchants, and partners. We sought a way to celebrate this well of insight in a yearbook of sorts – a celebration of the successes (and challenges) that mentors and moves these individuals and the businesses they support during different phases in their commerce journeys, from implementation to ongoing optimization.
We worked with the 2017 Magento Masters to present their anecdotes and experiences as seasoned platform developers. Turns out, many of them are avid runners, and are no strangers to the adversities and triumphs of the open roads they face on their individual journeys. Much like their developer work, they persevere to find the greatest path to success, and they apply the utmost in personal discipline and self-education to take their projects in stride.
The end result is a portfolio of learnings, a variety of successful stores built, lasting merchant relationships, and the ultimate fodder for our latest eBook, “Masters of Commerce: Marathon Tips for Merchants and Developers”.
The content profiles 20 of the movers and shakers in the Magento developer community, with the following points:
Marathon Master: Name
Starting Line: Country of Origin
Runner’s Edge: Experience and Special Skills
Marathon Rituals: Must-have advice for building on Magento (from the source!)
Hitting the Wall: Challenging lessons from firsthand experiences
Marathon Tip: Advice to maximize the merchant/developer relationship
Check out their stories in the new eBook! (We made each Master his/her own unique caricatures, too!)
Many thanks to our 2017 Masters for their insightful contributions:
Carmen Bremen @neoshops
Tony Brown @tonegolf71
Ivan Chepurnyi @IvanChepurnyi
Gabriel Guarino @GuarinoMagento
Phillip Jackson @philwinkle
Vinai Kopp @VinaiKopp
Sander Mangel @sandermangel
Hirokazu Nishi @hirokazu_nishi
Brent Peterson @brentwpeterson
Raphael Petrini @DigitalPianism
Jisse Reitsma @jissereitsma
Sonja Riesterer @sonjarierr
Kristof Ringleff @foomanNZ
Alessandro Ronchi @aleron75
Marius Strajeru @MariusStrajeru
Anna Volkl @rescueAnn
Matthias Zeis @mzeis
Kuba Zwolinski @snowdog