Prepare Your Site For Shopper Acquisition This Holiday

July 13, 2017

The Holiday shopping season may not be top of mind for consumers right now, but the commerce experts at Magento know that for merchants, the next few months are prime planning time.

We’ve collaborated with commerce experts from our ecosystem to deliver a (very) early gift to you: the 2017 Magento Holiday Commerce Outlook Guide.

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The holiday season creates new customers. The latest benchmarks from Magento Business Intelligence reveal that during holiday months, retailers acquire up to 59 percent more customers compared to other months. Our new holiday guide gives you the resources required to seize this opportunity. It also reveals how to delight, engage, and create customers for life.

While it can be challenging to compete on price, or even products, customer service is the ultimate competitive differentiator. Planning for an optimized CX involves a campaign of activities across many channels. We’ve compiled the latest best practices, tips, and checklists to help your business end the year with a bang.

Here’s a sneak peek at the takeaways:

  • Introduction: Unwrapping the Holiday Opportunity

  • Make Your Data Shine:
    4 Ways Analytics Identify and Engage Shoppers

  • Offer the Ultimate Customer Service Present:
    6 Ways to Deliver Value to Shoppers

  • Make Your Marketing Merry: 
    3 Ways to Personalize Shopping Across Channels

  • Checking Up On Checkout: 
    How to Deliver a Seamless Buying Experience 

  • Deliver on the Promise of Delight: 
    4 Considerations to Optimize the Shipping Process

  • Making Spirits Bright: 
    4Ps of Holiday Engagement

  • Giftwrapped Ideas to Fuel Your Analytics Strategy: 
    A Checklist to Operationalize Data Application

For more tips on how to maximize your holiday shopping season, download the free 20-page report now.