Magento Marketplace Launches Updates to Accelerate Growth

December 5, 2016

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Magento Marketplace has launched updates that extend the Magento ecosystem’s most trusted products and services to all Magento merchants. Magento Marketplace offers a simple user experience for easy discovery of curated, high-quality technologies, and has added extensions for the Magento 1.x platform.

Magento debuted Magento Marketplace in April with a new vetting process, the Extension Quality Program, to ensure merchants buy the highest quality commerce extensions. Within six months of availability, Magento Marketplace has garnered more than 50,000 merchant users. Over 700 extensions have passed the rigorous technical, marketing, and business value review and are currently available in the Marketplace.

Key capabilities of the Magento Marketplace include:

  • Extensions for All Magento Merchants: Best-in-class products and services fuel merchant growth and innovation across all Magento 1.x and Magento 2.x users.

  • Curated Buying Experience: A rigorous vetting process (Extension Quality Program), recommendations, and a reviews and ratings system allow merchants to quickly discover high-quality products and services that enrich functionality and customer value.  

  • Comprehensive Source for Commerce Applications: Magento Marketplace offers products from leading partners, including dotmailer, Fastly, Celebros, and TaxJar, across categories such as marketing automation, content delivery, site search, taxes, and more. Magento Marketplace is the official store for paid and free applications, as well as connectors to third-party SaaS products.

  • Robust Developer Marketing Tools: With these updates, Magento Marketplace provides extension developers with access to a larger customer base than ever, and the ability to further tailor experiences to modern businesses.

“As the next-generation commerce hub, Magento Marketplace has quickly become an essential catalyst for our company’s growth in an incredibly competitive market. Magento is enabling technology providers like TaxJar to more quickly and openly share their innovations while equipping merchants to breed customer loyalty with speed and ease,” said Ryan Thompson, Chief Revenue Officer at TaxJar, a prominent extension developer and Magento Premier Technology Partner. “Magento Marketplace advances our mission to help merchants eliminate the headache of sales taxes, giving them the freedom to focus less on compliance and more on creating personalized shopping experiences that exceed consumer expectations.”

Visit the Magento Marketplace and check out our newly-added Magento 1.x extensions!