Get the latest news, tips and advice for maximizing your online store.
Jan 13, 2020
Shoppable content has been around for centuries, starting with booksellers that published catalogs a few decades after the invention of the printing press more than 500 years ago. Since then, marketers have steadily adopted the latest technologies to mix content and commerce, turning audiences into shoppers. Read more.
Dec 9, 2019
It’s an exciting time in the retail space. From augmented reality to artificial intelligence to conversational UI, a plethora of different technologies exist that could have a beneficial impact on your bottom line. So which retail technologies will impact retailers and merchants most in 2020? Read more.
Dec 9, 2019
Is your eCommerce business meeting the needs of modern day B2B and B2C buyers? If the answer is no, then you could be missing out on a big opportunity to differentiate yourself from your competition. Read more here.
Nov 22, 2019
Over the past six years of the Imagine Excellence Awards, we have seen the expanding role of commerce shape the experiences customers have along their entire journey with a brand. Content and commerce have become so intricately linked that we, as consumers, expect to be able to engage with any digital content we encounter. As commerce takes a defining role in the overall brand experience, we are integrating our annual recognition of commerce excellence into the new Adobe Experience Maker Awards.
Nov 20, 2019
The digital commerce trends we’ve identified for 2020 are primed to make a direct impact on your business – or, on the flip side, an impact on your competitors’ business if you choose not to adopt them. Read more.
Aug 8, 2019
The holiday season is the most wonderful—and the most challenging—time of the year for e-commerce sites. Amid the gift-buying frenzy, the high-traffic season sees intense competition from other merchants, increased instances of cybercrime, and overwhelmed, busy, distracted shoppers. Use these eCommerce strategies.
Adobe Commerce Cloud Launches Headless Offering to Serve the High Customer Experience Needs of Enterprise Customers
Jun 25, 2019
Businesses are eager to embrace new commerce channels and technologies to get closer to their customers and grow conversions. Now merchants of all sizes can react to changing customer needs at speed and scale.
Jun 18, 2019
How Magento brands and merchants can optimize their Amazon Prime Day strategy The consistent feedback from merchants as well as technology and solution partners continue to be that customer expectations are at an all-time high and the onus falls on the merchants to deliver an exceptional shopping experience.