The 2016 Master Plan for Revenue: It's holistic. It's email. It's CX+.

About the Webinar

Research predicts that by 2020 Customer Experience (CX) will overtake price and product as the key brand differentiator. To compete on this basis, you can’t just initiate a few special projects to smooth out the rough edges of your customer service. You’ll need a plan—a master plan—and we’ll share key insights and Magento 2.0 merchant examples.

Highlights of the webinar will be:

  • 3 Guiding principles of great CX

  • How to take a holistic view of email marketing using content, data, technology and automation

  • Inspiring examples from Magento 2.0 merchants

Remember, the tie to revenue has been substantiated. A ‘very satisfied’ customer contributes 2.6 times as much revenue as a ‘somewhat satisfied’ customer. (Sources: Walker Info, Info Quest)

Can’t attend the live event? Register anyway and receive the recorded version. Registrants will receive dotmailer’s 2016 Customer Experience Master Plan and any new whitepapers as they are released.

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60 min. duration