Creating Beauty in Complex Customer Journeys

About the Webinar

No matter where or how they buy, every purchase provides a key opportunity to cultivate a relationship between you and your customer. With more channels than ever for consumers to discover and engage with your brand, it’s crucial that you capture their interest wherever they shop — and nurture that connection for a lifetime. In this session, you’ll get a behind-the-scenes look at how Tweezerman, a global beauty company, transformed their digital strategy for better customer experiences.

Join us and learn how Tweezerman did the following:

  • Designed their digital presence to be a critical path in their customers’ omnichannel journeys
  • Put reviews, referrals, and loyalty at their core
  • Upgraded and optimized their website for lasting experiences

Thank you. Click on the Watch now button to access this webinar.

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30 Minutes duration


Patricia Chen

Patricia Chen

Global E-Commerce Manager, Tweezerman International Patricia is a strategic professional with a strong background in e-commerce, digital marketing, and customer experience. She is most recently responsible for supporting Zwilling Beauty Group in launching three new Magento sites all within one month. Tricia works closely with the Tweezerman and Zwilling Beauty teams worldwide to build successful data-driven e-commerce strategies.
Agbi Bajrushi

Agbi Bajrushi

Senior Program Manager, Redstage Agbi is a Magento 1 and Magento 2 certified solution specialist and senior program manager at Redstage with almost a decade of experience in e-commerce. Agbi helps enterprise brands realize their digital transformation strategies, specializing in new site builds and Magento 2 migrations.