Magento Powers First Omnichannel Airport Shopping Platform for Fraport
Frankfurt Airport is already one of Europe's largest travel hubs, having served 61 million passengers in 2015. With over 300 retail outlets, Frankfurt Airport is also the biggest shopping mall in Germany. Now, it also represents the most technologically advanced commerce experience for travelers in the air and on the ground. With the ability to buy in the air and pick-up on the ground, Frankfurt Airport is bringing fun, excitement and convenience to their travelling customers. And the myriad of food, beverage, luxury and apparel brands that occupy the airport get a new way to attract and delight travelers through a unique digital marketplace.
The project won the award for the Best Omnichannel Experience at the Imagine 2016 conference. The solution developed by Magento Gold Solution Partner AOE combines the flexibility of the Magento eCommerce platform, coupled with the robust Magento Commerce Order Management capabilities to manage the complex order processes and fulfillment across channels and geographies including stores, drop shippers, multiple warehouses or third-party logistics companies.