The future of AI in digital commerce – the next 5 years

About the Webinar

Artificial Intelligence is the smarter approach to eCommerce

Artificial Intelligence (AI) has become a potent tool for driving digital consumer engagement. At present, 28 percent of today’s eCommerce leaders believe AI will have a transformative effect on their business.

Watch our on-demand webinar The Future of AI in Digital Commerce – The Next 5 YearsPeter Sheldon, Senior Director of Commerce Strategy at Adobe, outlines AI eCommerce applications in the context of today’s online economy, with topics including:

  • Understanding and communicating the business case for AI
  • How AI helps personalize the customer experience
  • Streamlining and simplifying digital merchandising 
  • Utilizing AI to achieve smarter, cheaper, faster fulfillment

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60 minute duration


Peter Sheldon

Peter Sheldon

Senior Director of Commerce Strategy at Adobe A well-known industry expert in eCommerce and omnichannel technology, Peter previously held the role of Vice President and Principal Analyst at Forrester Research. He spent five years leading Forrester’s global research on digital commerce technologies, helping to challenge the thinking and lead change for eCommerce executives undertaking major digital transformation and commerce technology programs.