Webinar
Goodbye Black Friday, Hello Gray November: Key Insights for the Holidays
About the Webinar
With today's consumers being ever-connected their brand expectations have shifted, especially during the holidays. This evolution has morphed planning for Black Friday and Cyber Monday as the preeminent days into more of a gray November mindset.
Watch guest presenter Greg Zakowicz, Bronto's Senior Commerce Marketing Analyst, as he explains this mindset and how merchants can better plan for the holiday season.
You'll discover:
- Today's consumer mindset and brand expectations
- Recent holiday trends and how they impact holiday planning
- Key lifecycle messages significantly impacted by the holidays
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About the Webinar
With today's consumers being ever-connected their brand expectations have shifted, especially during the holidays. This evolution has morphed planning for Black Friday and Cyber Monday as the preeminent days into more of a gray November mindset.
Watch guest presenter Greg Zakowicz, Bronto's Senior Commerce Marketing Analyst, as he explains this mindset and how merchants can better plan for the holiday season.
You'll discover:
- Today's consumer mindset and brand expectations
- Recent holiday trends and how they impact holiday planning
- Key lifecycle messages significantly impacted by the holidays