Making B2B eCommerce Work for You

Speaker: Andy Hoar, VP, Principal Analyst , Forrester

Transforming business-to-business sales is a top priority for an ever growing number of manufacturers, distributors, and retailers. But, how do you ensure success? Join B2B expert, Andy Hoar, to gain practical guidance on how to achieve your B2B eCommerce goals. Learn what capabilities are critical, how to structure your project, ways to build internal support, and how to measure success.