Magento Resource Library

B2B

Evolution of the Magento Commerce Cloud
Webinar
Speakers:
Chris Hedge, Senior Director, Product Management, Doug McIver, Senior Director, Solutions Consulting, Pat Toothaker, Product Marketing
Webinar
Speakers:
Michael Sonier, ‎Sr, Director - Product Management, Omnichannel, Magento Commerce, Barry Thorn, Business Development Director, Redbox Digital
Forrester Study: What It Takes To Be a Leader in B2B eCommerce
Publication

Learn best practices for structuring your organization to drive eCommerce success and what to look for in a B2B eCommerce solution.

Webinar: Unlocking the Full Potential of B2B Email Marketing Automation
Webinar
Speakers:
Gavin Laugenie, Digital Strategist at dotmailer
Coordinator:
Joy Daniels, Head of Global Technology Partner Marketing, Magento
Lead the Charge - B2B Digital eCommerce Leader Benchmarks
Webinar
Speakers:
John Bruno, Forrester Research Analyst
Unlocking the Full Potential of B2B Email Marketing Automation
Publication

B2B businesses are ahead of the game when it comes to marketing automation adoption; 58% have the technology in the plans for their stack, compared to just 51% of B2C brands.

Video

Lecot built their first website using an in-house implementation that delivered basic ordering functionality, but they needed more to dominate the B2B horizon.