Cable Builder

ShowMeCables sells over 10,000 cable-related products. However, their customers frequently need cables that don't fit the mold of an off-the-shelf cable. ShowMeCables engaged with Classy Llama to create a custom Cable Builder that would allow their users to build custom cables from any device. As users are building their cable, they're able to see a visualization of what it will look like when produced. Users can then purchase that custom cable or email/print it for later reference.


Classy Llama built a complex pricing engine to power the Cable Builder that generates tier-based prices based on the cost of the source materials. Magento's robust catalog allowed Classy Llama to create custom product types that power the Cable Builder—this allows ShowMeCables to easily manage the Cable Builder from the Magento admin, without having to involve a developer.

Cable Builder for Magento Commerce



With this unique product configurator, ShowMeCables customers can build a custom cable and get a price quote for that cable in as little as 30 seconds.

About the Innovator

This innovation was submitted to us by Erik Hansen, Lead Engineer at Classy Llama. Classy Llama is a Magento Solution Partner, and a full-service digital commerce agency specializing in consulting, marketing, design & Magento development.

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